The ONE Thing I Wish I Had Known (When I Started Selling Promotional Products)
Recently, in a LinkedIn group I belong to, a member asked this question: “Looking back on your Advertising Specialty/ Promotional Products Sales career, what is the ONE thing you wished you had...
View ArticleHow to Trigger More Promotional Products Sales
Here’s how to easily trigger opportunities to sell more promotional products… I’m sure you’ve heard the expression “timing is everything.” When selling promotional products, very often it’s the...
View ArticleHow to Compete with Online Promotional Products Discounters
What do you do when a prospect tells you they can buy the promotional products you’re recommending cheaper on the Internet? These days, Internet sites abound with promotional products, frequently at...
View ArticleHow to Compete with Online Promotional Products Discounters
What do you do when a prospect tells you they can buy the promotional products you’re recommending cheaper on the Internet? These days, Internet sites abound with promotional products, frequently at...
View ArticleMy Personal Connection the The Ice Bucket Challenge
You’ve probably seen the ALS Ice Bucket Challenge all over social media and TV. Perhaps you’ve taken it. For me, it had special meaning and a very personal connection. My older brother Martin, an...
View ArticleWant Loyal Customers? Do This…
Did you know that April is Customer Loyalty Month? Think about the businesses you consistently patronize. What have they done to capture your loyalty? What makes you go back? Are there any...
View ArticleStrategies for Swamped Sales Professionals
The fourth quarter is usually the busiest time of year for people in the promotional products sales. If you’re like most promotional products sales you’re trying to keep up with prospecting, research,...
View ArticlePromotional Products Supplier Best Practices…
I’ve been in the promotional products industry for more than 25 years, both selling products and programs and coaching and educating distributor sales professionals. I’ve seen a multitude of changes...
View ArticleEnd Quantity Pricing…What Do You Do?
When you receive end quantity pricing from a promotional products supplier, do you pass it on to your client? I recently received an interesting email from a promotional products distributor. Here’s...
View ArticlePromotional Products Customers Asking for Discounts? 6 EASY Solutions…
In today’s highly competitive economy you may be asked to discount your price, or have a customer making an unreasonable request, what should you do? Giving discounts can put you on a “slippery slope”...
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